Samuay & SonsThailand/Samuay+&+Sons
 

Samuay & Sons is located in the Isan region (north-east) of Thailand in the city of Udon Thani. Founded in 2014, the restaurant focuses on traditional Thai cuisine re-created using the twists and turns of modern technique. Samuay & Sons believe that cuisine itself is a rich form living history and Chef Num is fascinated by the challenge of bringing the past to meet the present in order shape the next chapter of Thai cuisine.
Chef Num follows a philosophy of discovering forgotten foods and plants from by gone eras and brings this passion and curiosity back to the tables of his guests. 80% of the produce used by Samuay & Sons is grown in the local organic farm, and the remaining foods are found from many sources such as foraging in special educational events held across different parts of Thailand.

 

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    Samuay & Sons

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    The Chef & the Brigade


    “Each day I learn more about local ingredients from the Thai biodiversity, and at the same time I gain more knowledge about the importance of our local wisdom. I am inspired by the nature that surrounds me, which in turn creates each the dish that tells its own individual story. This is my philosophy of cooking.”


    Chef Num believes there are so many things in the world that are simply waiting for us to explore. He says, “I had been looking for something that I could give my passion to and spend the rest of my life with...and in this search I found cooking”.
    That was almost decade ago in U.S.A, where he worked his way up from culinary school to some of top restaurants in San Francisco. He then returned to his motherland to learn more about Thai cuisine. Opening a restaurant outside of a big city, Chef Num began to see and focus upon more of the true elements within nature and the environment, also allowing him the time to crystallize his vision regarding the style of cooking he wished to create
     

    Atmosphere

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    With no signs at the entrance written in English, Samuay & Sons, is hidden but with nothing to hide. The restaurant is a cosy and contemporary loft-style design with an open kitchen, set with just 35 seats.

    Cuisine

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    Samuay & Sons take great pride in delivering sincere and authentic Thai cuisine, sourced locally from the very best available meats, vegetables, herbs and spices served with modern flair and creativity. Eating is considered to be a 360 degrees sensory experience that considers everything from the health benefits of the ingredients to the flavourful combination of the dishes. The menu is changed seasonally (every 2-4 months) so guests may experience the gifts of Mother Nature at that time through each of the courses served and is offered both à La Carte and as a Tasting Menu.

    Facilities & Highlights


    Useful Information


    GENERAL
    Opening time:
    11.00am -2.30pm and 5.00pm -9.30pm (upon reservation)

    Closing period:
    Monday

    Annual closing:
    12 13 14 April (Songkran)

    Time zone: (GMT+07:00) Bangkok
    Currency accepted: THB
    Credit cards accepted: Visa, Mastercard
    Electricity voltage: 220V
    Electricity plug type:  
    ACCESS
    About ten-minute drive from Udon Thani city centre. About 600 m from Ban Huay fresh market on Phonpisai Rd.

    CONTACT
    133/25 Phonpisai rd. Mhagkhange Udonthani 41000
    133/25 ถนนโพนพิสัย ตำบลหมากแข้ง อำเภอเมืองอุดรธานี จังหวัดอุดรธานี 41000 Isan, Thailand
    CONTACT HERE

    CONCIERGE
    Your concierge is ready to assist you with planning and completing your reservation, contact them on dine@secret-retreats.com

    We Care

     

    Green market, Slow food youth network and Food for change

    Started 2 years ago with the opening of the restaurant
    Goal: to spread the information about organic farmer community in our neighbour. To make the farmer proud of their products and share them the knowledge. To represent all the indigenous wisdom in our country. We work closely with the farmers and cook their produce with care by minimize the waste. Some time we participate field trip to do workshop with them and present the dish to the public. Being as a part of these movement: we have gain more attention from public tremendously. People understand about our agriculture situation in Thailand more than before. By using only local produce to the guests in my restaurant and tell them the story where it come from, they understand the message that we send it to them. Green Market, Slow Food Youth Network and Food for Change.

    In conjunction with the opening of Samuay & Sons in 2014, Chef Num launched a series of educational and support movements throughout Thailand in order to share knowledge and represent the vast indigenous wisdom within his country. His goal was to help spread the information practised within his local organic farming community to his neighbours, and by doing so, make farmers proud of their products and continue to share and expand their knowledge. Samuay & Sons work closely with the farmers and cook their produce with extra care to make ensure they minimise waste. They organise participative field trips and workshops with the farmers and present the dishes to the public.

    These movements have gained tremendous public attention and provided a platform for people to better understand the challenges of the agricultural situation in Thailand. By using only local produce guests in the restaurant are educated with the story of where their food comes from, and the indigenous wisdom surrounding it.

    The Latest Reviews from Our Guests

    Thank you for a fabulous time!

    We returned from Koh Jum Beach villas two weeks ago now and are still dreaming of being there! Thank you so much for organising our holiday and for answering our endless questions. The accommodation was superb and the island was amazing. Again, thank you for a fabulous time! I will be looking at your website for similar accommodation.

    Nous avons passé un excellent séjour au Island Lodge

    Nous avons passé un excellent séjour au Island Lodge . Tout s’est bien passé pour les transferts , chauffeurs sympathiques et à l’heure et très bon contact avec vous lors de nos échanges par mail . Nous ne manquerons pas de passer par Secret Retreats pour nos prochains voyages en Asie . Cordialement.

    Journey Au Fil du Mekong

    Un énorme merci pour l’organisation du voyage. Excellent travail. Tout était parfait: sélection des hôtels, navettes, horaires .. Un petit plus le transfert en jonque entre The Jahan et The Island Lodge! Excellent travail de préparation de votre part. Continuez comme ca.

    Review for Kumai

    Everything about your company and my cruise was fantastic and the food and kindness of the crew was just unreal.. thank you for offering such a wondrous experience and if you sell those brown Wow Borneo t-shirts the staff was wearing I’d love to buy one and advertise for you in California! I’m going to show all my pics and tell about the trip to all my students ( I’m a high school teacher) and I hope some will be as fortunate as I to take a trip with you. Again, thank you for an unbelievable 4 days.

    “Samuay & Sons deliver contemporary Thai cuisine with a deliciously creative twist that draws upon the past for inspiration. Hidden away in Udon Thani, the menu is focused upon the north-eastern cooking traditions of the Isan region, using local and organic seasonal ingredients many of which have offer healing benefits and follow the Chef’s belief that food is medicine.”

    Kim, the discoverer.

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