Secret Retreats has launched The Butler by Secret Retreats, a new B2B division created for travel agencies and tour operators seeking elegant, authentic and seamlessly delivered experiences across Thailand, Laos, Cambodia and Vietnam.
Drawing on its established community of independent hoteliers, chefs and sailors, The Butler offers more than an itinerary-building service. It provides access to rare destinations, hand-picked characterful properties, immersive experiences, intimate cruises, refined local gastronomy and passionate guides — all curated with the same care that defines Secret Retreats.
Speaking about the new division, Alain Bouvier, leader of The Butler team, explained:
“Exceptional travel rests on three essentials: intimate destination knowledge, outstanding local partners and a carefully curated portfolio of inspiring places to stay. Our role is to stand beside travel professionals as a trusted ally — saving them time, enriching their offers and helping them design journeys that are as seamless as they are meaningful.”
The Butler by Secret Retreats works hand in hand with its partners, combining deep regional insight and a trusted on-the-ground network with the client relationships of tour operators and agents. Together they co-create journeys that are distinctive, responsible and unforgettable.
This new division reflects the ethos of Secret Retreats itself: a commitment to a more human, more sustainable and more rewarding way of discovering Asia — for guests and for hosts alike.
Let’s Create Unforgettable Journeys Together
Travel professionals hold the client connection; The Butler by Secret Retreats brings the stories, the content and the expertise to bring those projects to life.
Contact:
Alain Bouvier | The Butler by Secret Retreats | comthebutler@secret-retreats.com
